Scam And Scheme Free Advertising For Your Business Web Site

Since I own my own business web site and have looked for many ways to advertise cheap and for free, I have noticed how many sites there are out there that will try to get you to either join or buy advertising in one form or another. There are sites out there that will promise you the moon if you either join their ―viral marketing” scheme or site that will cause your email box to become inundated with email ads from others who have fell for this. But there are plenty of offline and ...
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Internet Business - How to Make Real Money

We all are in search of the silver bullet that will put our business on autopilot and the only thing we have to do is to cash the checks. Aren’t you looking for this as well? Isn’t this the reason why you’re actually reading all these articles, including this one? You’re hoping to find the one tool, the surefire method, the hidden trick or the magic system that will make your dreams come true. Once again I have to disappoint you. There is no such thing as a silver bullet that will ...
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Where Would You Be Without Marketing?

Marketing is a broad business subject that encompasses a range of activities including advertising, public relations, sales, and promotions. Generally, you will find that people often confuse sales with marketing, when in fact the two are quite different. Marketing is all about getting a product or service into the market, promoting it, influencing behavior, and encouraging sales turnover. Sales, quite distinctly, is the actual transaction of getting a product or service into the hands of your ...
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Establish Financial Security Advertising

So you've decided that maybe, just maybe, the rat race isn't for you. So what are your alternatives? I suppose you could quit society, move to a remote area and live off the land. But I'm going to go ahead and assume that's not an option. What is an option is starting your own home based business. Millions of people around the world are already discovering the financial and time freedom that comes with owning a home business. Easier said than done, you say! Of course it is! Everything is ...
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Nation Branding and Place Marketing - The Place

IV. The Place Some countries are geographically disadvantaged. Recent studies have demonstrated how being landlocked or having a tropical climate carry a hefty price tag in terms of reduced economic growth. These unfavorable circumstances can be described as "natural discounts" to a country's price. What can be done to overcome such negative factor endowments? In classical microeconomics, the element of "place" in the marketing plan used to refer to the locus of delivery of the product or ...
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Understanding Marketing Tax Deductions

Marketing is a necessary expense in running practically any business and the IRS acknowledges as much. You may run advertisements on or in the Internet, radio, television, magazines, newspapers and other media to sell your products or services. You should be deducting all of the associated costs on your tax returns. Ordinary Marketing Expenses Marketing costs must be "ordinary and necessary" business expenses in order to be deductible. Put in layman's terms, you marketing must be reasonably ...
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Does Your Advertising Make You the Obvious Choice to Do Business

There is a concept in business that we marketers call the confidence gap. The confidence gap is defined as a potential customers inability to determine whether the products or services of a given company are any better, different, or worse than the competition’s. The confidence gap exists in every imaginable industry and in most cases the gap is growing wider all of the time. Case in point: go to the yellow pages and look under the roofing section (or any section for that matter) and see ...
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How Much Is A Great Business Logo Really Worth?

A great logo can help a business project a positive image while a bad logo can bring a negative impression about a company. For many companies, a logo is the only identifiable mark a potential customer may ever see, so it needs to be memorable, descriptive and easily recognizable. If a logo is the company spokesman, how much is it really worth? Cheap logo designs are all over the Internet - logo designs under $150! $99 logo designs, $75 logo designs, $49 logo designs and even lower! You will ...
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